Built to Last

Built to Last

Jim Collins' ground breaking analysis of what gives 18 exceptional companies their staying power.

Paperback Price: £15.99

Hardback Price £19.99

Built to last examines 18 exceptional and long-lasting companies and compares each one of its closest but less successful competitors, in order to discover exactly what has given it the edge over its rivals. It provides a blueprint for success for companies around the world, who can learn how to succeed in a ruthlessly competitive environment.